nSM has a Twitter based Advertising platform called nmodes. This platform can also be used for Lead Generation and Customer Service interactions.

Our software searches Twitter for relevant content based on each clients specific needs and objectives. The relevancy is similar to the keywords you use on Google AdWords or other Pay Per Click services, but we take it a step further and determine the context and intent of the Tweet. Our technology enables us to differentiate between someone saying the want a new laptop and that they just bought a new laptop. This is an important distinction if you want to sell new laptops.

There are two core solutions we offer our clients based on our technology, one is Advertising/Lead Generation and the other Customer Service based.

The Advertising/Lead Generation solution finds Tweets that have expressed an interest (in purchasing or considering) a specific item or service relevant to our client including within a certain geographic area. Step one is finding these Leads and step two is doing something with the information. We can provide a variety of responses directly to the person who created the Tweet. These include sending them a Tweet with some text and a link to a page on your web site, or a phone # to call, or we can forward the Lead to our client and let them do what they want with them on a case by case basis. The value in our auto response is that it is almost immediate and it is on 24 hrs a day 7 days a week.

The Customer Service solution does much of what the Lead generation solution does but in the domain of customer service. It is looking for people who are making statements about your company or service. Again we can arrange for an auto response to the person who created the Tweet along with a link. For example someone could Tweet: "I bought a camera from this store and it doesn't work any more". We could respond by saying something like: Hello, we heard you were not satisfied with your camera please click here so we can help you.

Here is a link to one of our demo sites that shows real time interaction with Twitter users.

Not only can our solution help bring you new sales leads, but it can also help you respond immediately to customer service issues before they escalate or circulate around the social media network

If any of this sounds interesting please call (416)-227-9430, or email us, or contact us here to discuss your situation so we can determine how we may be able to assist you.